/The Challenge
The project saw us assisting a non-profit organization by developing their visuals to be able to fit their size and possible expansion as an organization which required understanding their original identity and refocusing that to what they identify as now.t ideas and placements for each of the products within the line.
/The Approach
To approach the identity, we looked at their growth and their identity as of now. With youth being the primary target, and music being their priority, we created a brand that mixes the youth in their organization while not forgetting the possible growth and move to expansion within the local area.